Remembrance Day- Veterans Day

Logojoy Shares "How To Create Your Logo"

Your company logo is a visual corner stone of a company’s brand which allows you with the use of a combination of text and visual imagery to tell people the name of your company and creates a visual symbol that represents the face of your company and business.  You want your logo to be a powerful symbol that associates your business in peoples memories with the use of colors, fonts and images.  For example, some excellent logos that have stood the test of time is the Nike swoosh, Apples famous apple and of course Target’s red bulls eye.  Having said that a logo should be potent enough to identify a brand, make it stand out and, ideally drive customer interest and sales.

Creating a text logo can be very costly if you’re using a advertising agency or a graphics designer to create one for you, they will consider:

·          simply logos that people can easily recognize as soon as they see them

·         Are they scalable; can they be used for many applications, such as on your website, business cards, letter head, social media

·         Are they memorable and impactful to your customers and audience?

·         Are they versatile?

·         Are they relevant, current and timeless?

As you can see there are many factors that go into the creation of a logo. I have found a great company called Logojoy which has put out a great resource called ‘How to Make A Logo’ which takes some of the mystery out of getting the right logo for your new business where you can work endlessly on your logo until you achieve perfection with Logojoy  to get the right logo for your business and to bring your brand to life all for FREE; once you have decided on the final cut you can then you can pay for it and download it and start using it immediately.

Logojoy offers all the same services that a designed would but at a fraction of the cost such as:

High resolution logos that are crispy and ready to use available in PGN files that can be used for websites, presentations, letter head, business cards and so much more.

Vector files SVG and EPS files that allow you to scale your logo up or down to any size without pixelating making your logo perfect for print.

Color options; your logo can go on colored and transparent backgrounds including a black and as well as a whilte version.

Brand guidelines; a downloadable resource with fonts and colors to use in your logo so you can achieve consistency for that winning logo.

Social media kit that has 40+ sized versions of your logo for all your social media accounts like facebook, twitter, instagram etc.

Full copyright ownership; once your logo is purchased you own it; and it’s ready to use for commercial or non-commercial uses.

Lifetime phone support; logojoy is there to help you no matter what your needs are from helping you access files, tweaking your design or just even getting started.

Guaranteed unique; logojoy does not use templates but have AI technology that creates new unique logos for every one of their customers.

Endless mockups; they allow you to generate as many logo ideas you want for free. This allows you to experiment until you achieve perfection and you’ll only pay for that perfect one when you’re ready to download.

It’s amazing how much money you can save and how much you can learn using Logojoy that can be used in all your business designs.  

How to Make Your Healthcare Business as Healthy as Possible

If you find that you are a person who is driven in equal parts by entrepreneurship and the desire to help others in regard to their health, then starting a healthcare business may be your calling. If you want to own a business and be your own boss but don’t want it to be a business where you are stopping from interacting with your customers on a personal level, then in starting a healthcare business, you will be afforded the chance to do both. However, there are many aspects that can’t be overlooked when it comes to this type of venture and a lot of aspects that differ from other businesses. For instance, staffing issues are a prominent challenge when working in this industry, and as such, you will have to come up with a plan for overcoming staff shortages in disability support. To address these challenges, consider implementing training programs or innovative recruitment strategies when drafting your business plan.

First and foremost you need to be able to finance the enterprise. As previously mentioned, this differs to the ways in which other (in reality most) businesses are financed, and it is because of this that you should seek as much assistance from professionals in this field as possible. For instance, Medfin, who assist in dentist finance, offer a tailored approach to their clients’ needs through the way they take into account the trends, requirements and regulations of the industry. And this is the type of support you need to seek right off the bat because, if you don’t, you will more than likely be quick to discover that you can’t cover the costs of all the things you need to do a good, and legal, job. This could include not having enough to purchase the equipment needed; not having enough money to be able to afford all the necessary staff, such as other healthcare practitioners or receptionists; and you may not even be able to afford to rent or buy a building to practice in at all. Before starting a healthcare business it is imperative that your finances are sorted properly and coherently as, as previously touched upon, it is illegal to practice healthcare without the right tools at your disposal. Generally, keeping your finances fit and healthy is doable if you are strict with expenditure and always willing to chase up debt that is owed to you.

But it’s not just about finances — at the end of the day a healthcare business is still a business, and in this day and age businesses can only survive if they make full use of the online tools at their disposal. Fortunately, these tools have developed in such a way that now there are ways that specific businesses, such as those based around healthcare, can harness the power of the Internet through the use of specific techniques, programmes, software and hardware. For instance, SEO is of huge importance to businesses as it brings traffic, and ultimately custom, to them and there are now services that cater specifically for Medical SEO.

This means that your healthcare business can be taken to the next level by the Internet in a very specific and tailored way. And that is what starting a healthcare business is about: finding those services and platforms that are tailored to optimising your business and its potential. Even if yours is a home health care business, there are going to be a host of options out there that are willing and waiting to help, simply because of the fact that healthcare is a profession and sector that is never going to be made redundant.