Wednesday, September 23, 2015

Identity Guard Launches Enhanced Identity Theft Protection Service in Canada

One of North America’s leading providers of identity theft protection services is launching enhancements to its comprehensive credit and identity theft protection service, Identity Guard,  to help millions of Canadians better protect themselves from the growing threat of identity theft.


 A unique new feature of the Identity Guard service - ID Verification Alerts – adds enhanced protection by alerting the consumer within minutes of when new credit card, loan or utility application requests are made. The real time ID Verification Alerts will alert the member of certain activity before it hits their credit report, enabling them to help protect against identity theft. The Identity Guard service also includes a Mobile App to allow members to stay up to date with “any time access” to their monitoring alerts, current credit score and other Identity Guard account benefits.

In 2014, the Canadian Anti-Fraud Centre reported there were more than 20,000 Canadian identity theft victims with a total reported dollar loss of more than $10 million.

Fraudsters are stealing and falsifying “breeder” documents – identity records such as social insurance numbers, birth or citizenship certificates -- to sign up for new credit cards, apply for loans, access bank accounts, and receive government benefits, all of which may go undetected for long periods of time. 

“The Canadian market has experienced an unrelenting trend of increased activity around identity theft,” says Identity Guard Canada Vice President Sheila McCracken.  “With the Identity Guard service, we are able to provide Canadians with the tools and resources they need to better protect themselves from becoming an identity theft victim and help them to recover if their information is compromised.”

The Identity Guard service is built around an industry recommended three-step approach:
Monitor, Protect, Recover. 

By enrolling in the Identity Guard service, Canadians won’t have to monitor their information at each of the Canadian Credit bureaus separately as this all-in-one service will monitor their information at both credit bureaus on their behalf and promptly alert them when certain changes to their credit reports are detected.

Canadians will also receive a quarterly report detailing changes in their credit score so they can stay on top of their credit rating.  If their personal information is stolen while they are enrolled in the service, agents from the Consumer Fraud Resource Centre are available to guide them through the process of recovery and resolution.

Through the Identity Guard Canada service, Canadians will receive:
  • Real time ID Verification Monitoring and Alerts
  • Mobile App for iPhones and Android Smart Phones
  • Credit monitoring at both Canadian bureaus
  • Prompt, up-to-date alerts when certain credit report changes are detected
  • Quarterly updates on their Credit Report and Score
  • Unlimited toll-free customer service located in Canada
  • Access to the Consumer Fraud Resource Centre
  • Option of either English or French fulfillment online

Consumers can sign up for a 30 day free trial, after which, they only pay $17.99 per month (includes applicable taxes).  For more information about the Identity Guard key features and to enroll, please visit www.identityguard.ca

Identity Guard is a proactive identity and credit protection service that delivers premium solutions to help busy families and individuals take control over their personal and private information.  Our services help educate and empower individuals to protect themselves from the growing threat of identity theft with premier identity protection and credit monitoring solutions.  Identity Guard is provided by Intersections Inc. (NASDAQ: INTX), which, since 1996, has protected more than 36 million consumers in the US and, since 2003, 2 million in Canada.



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